IEO
An IEO is a token sale run through a cryptocurrency exchange, where the exchange hosts the sale and lists or distributes the token to participants.
An IEO, or Initial Exchange Offering, is a way for a crypto project to sell new tokens through a cryptocurrency exchange rather than directly from its own website. The exchange typically handles user registration, identity checks, payment processing, and token distribution. In many cases, the token is also made available for trading on that exchange after the sale, though listing terms vary and are not a guarantee of long-term demand or liquidity.
IEOs matter because they became a structured alternative to ICOs, where projects sold tokens directly to the public with less oversight. An exchange may review the project before hosting the sale, which can add a layer of screening, but it does not remove risk. For example, if a new gaming project wants to sell a utility token, it might partner with an exchange launchpad so eligible users can buy the token using stablecoins or the exchange’s native asset. Buyers should still evaluate the project, token supply, vesting schedules, and market conditions independently.
Other terms in Tokenomics & Launches
Airdrop
A token distribution method where a project sends free tokens to users, often to reward early activity or broaden ownership.
Cliff (Vesting)
A cliff is the initial waiting period in a vesting schedule before any allocated tokens can be unlocked or claimed.
Emission Schedule
A plan that defines how and when new tokens are created, released, or unlocked into circulation.
Fair Launch
A token launch model that aims to give the public equal initial access, with no special early allocations for insiders or private investors.